Our Roots. Our Culture. Our Traditions.

About Us

About Us

Our clothing represents the ROOTS, CULTURE AND TRADITIONS of our Panjabi heritage, that is who we are, that is B-Coalition. Our vision is to share our message and not just our designs. Our focus is to entrench ourselves in strengthening the awareness of our ROOTS, CULTURE AND TRADITIONS to the younger generations. Our clothing is fashioned to make a statement while maintaining its intrinsic quality and practical style. We pride ourselves on designs that we would wear with our chests out and our heads held up high, and we know you’ll feel the same.


The numbers speak for themselves


How many represent the Coalition with pride


How many places the Coalition has spread to


How many messages are currently translated into shirts


How long we have been spreading the message

Our Approach

Wear It

Our clothing is designed to make a statement about who we are. Spread the message, Rep it with pride and Join the Coalition!

Display It

View the rich history of Panjab and its heroes with our stunning 18×24 poster collection, coming soon

Show It

Take a selfie reppin’ our gear & join the B-Coaliton community via Facebook/Instagram/Twitter


what do you stand for?



  • We are proud to launch our new “SEVA COLLECTION” with the DEFENDER T in association with the WSO(World Sikh Organisation of Canada) – NOW SHIPPING
  • We are proud to finally offer free shipping to all our loyal customers in Canada/UK/USA/AU
  • We now offer FLATE RATE shipping to India for $50
  • “BACK TO THE PIND” AND LEGENDS-RIP now available!

flyer khalra defender T

Send in a “SELFIE”  reppin’ your B-Coalition gear to info@b-coalition.com and receive a 10% discount on your next order and join us on our “UNITED WE STAND” page.

Click HERE to join our monthly “news letter” to receive the the latest special offers and promotions

About the message, About the cause

The B-Coalition Collection

One of the many ways that we are sharing the essence of our ROOTS, CULTURE AND TRADITIONS is through our apparel. We want you to join us in sharing this message. We offer t-shirts, crew necks and hoodies that depict the rich ROOTS, CULTURE AND TRADITIONS of the “land of five rivers”. B-Coalition apparel is for the versatile individual who is proud to be Panjabi and who wants to embrace the opportunity to share their ROOTS, CULTURE AND TRADITIONS with the rest of the world. Join our social media sites to get a heads up on our latest designs and receive the latest news on whats new with B-Coalition. As always, we appreciate all the support and look forward to seeing you join us in sharing our ROOTS, CULTURE AND TRADITIONS.


“Seva” is the Sanskrit word meaning “selfless service”B-Coalition are proud to launch the “SEVA COLLECTION” where proceeds go to charity.  Here’s your chance to take part and give back to a cause you believe in. 


Our “BURBAN” or “B Urban” collection features designs that reflect the growing “desi pop-culture”. “B” distinct, “B” proud, “B” urban! (All designs in this collection feature our designer slim-fit soft cotton T-shirts)



india flag for store



uk europe flag for store

khalra feat image DEFENDER – Jaswant Singh Khalra Seva Collection
Legends LEGENDS – RIP Pride Collection
Anonymous singh classic Anonymous Singh Classic T-Shirts Pride Collection
Feb_AnonSingh Anonymous Singh Black-Metallic Print (T-Shirts/Hoodies/Crewnecks) Pride Collection
Back to the Pind Back to the Pind The BURBAN Collection
Gambler The Gambler The BURBAN Collection
I Can Talk English I Can Talk English The BURBAN Collection
Heer Ranja One Love – Punjabi Love stories The BURBAN Collection
black and red pic 1 Official B-Coalition Snapback Pride Collection
hall of fame faet image Hall of Fame Special-Order Pride Collection
districts sprecial order nawanshahr [Converted] SPECIAL-ORDER DISTRICT T’s District Collection
Pakistan Punjab Districts feat image Special Order – PUNJAB/PAKISTAN DISTRICT T’s District Collection
warrior breed feat image Warrior Breed T’s Pride Collection
BOTB feat image BLOOD OF THE BAGH History Collection
CoaliationLibrary Bhagat Singh Library History Collection
PunjabInMe Punjab In Me (T-Shirts/Hoodies/Crewnecks) Pride Collection
IAM SINGH feat image I AM SINGH Pride Collection
IAM KAUR feat image I AM KAUR Pride Collection
Bonus01_Avenger Avenger History Collection
Fearless Fearless History Collection
Inspiration Inspiration History Collection
Panjab (black/orange) PANJAB REPRESENT District Collection
january Panjab Pride Collection
Chardi Khalla feat image CHARDI KHALLA Pride Collection
legends red Legends of Bhangra Pride Collection
Mar_BhagatRajguruSukhdev Bhagat | Rajguru | Sukhdev History Collection
99 problems turban blackpsd 99 Problems But My Turban Aint One Pride Collection
l_322608bluestar Bluestar (30th Anniversary) History Collection
5RiversRunThroughMyVeins 5 Rivers Pride Collection
Royalty - red Royalty History Collection
Warrior---Hari-Singh-Nalwa Warrior History Collection
powerful---Udham-Singh-(military-green) Powerful History Collection
Immortal feat image red Immortal History Collection
freedom feat image red Freedom History Collection
Revolution---Sant-Bhindranwale-(dark-chocloate) Revolution History Collection
Lioness - Mai Bhago Lioness History Collection
amritsar-orange Amritsar District Collection
Patiala Patiala District Collection
Chandigarh Chandigarh District Collection
Jalandhar Jalandhar District Collection
Ludhania Ludhania District Collection
mohali Mohali District Collection
Lahore Lahore District Collection
Preserve our roots

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